Seller Who Took a Premium and Then Opened a Competing Store 1km Away — Stopped by Injunction and Ordered to Pay Damages

27 Feb 2026

Seller Who Took a Premium and Then Opened a Competing Store 1km Away — Stopped by Injunction and Ordered to Pay Damages


Case Type : Non-Competition Injunction · Non-Competition Breach and Damages Claim Outcome : Non-Competition Injunction Granted · Damages Claim Upheld Handled by : Law Firm Jinheon


Case at a Glance

A seller who had received a business premium and signed a non-competition agreement opened a new store selling identical products just over 1km away from the buyer's business, directly undermining our client's customer base and revenue. The seller argued that the non-competition clause in the standard premium contract was too general to be enforceable. Our client had heard Attorney Shin Min-young of Law Firm Jinheon on the radio and came to us for help. Law Firm Jinheon secured a pre-emptive non-competition injunction backed by an indirect compulsion order, halted the ongoing harm, and went on to obtain a final judgment confirming the non-competition obligation and awarding damages for losses already suffered.


1. Why the Client Came to Law Firm Jinheon

Our client had acquired a business from the seller, paying a premium and entering into a contract that included a non-competition clause. Shortly after receiving the premium, the seller opened a new store nearby — less than 1km away — selling the same products to the same customer base. The competition was direct and immediate.

The seller's position was that the non-competition clause in the contract was standard boilerplate language and that their conduct did not constitute a breach. Our client needed the seller's competing business stopped immediately and compensation for the damage already done. Having heard Attorney Shin Min-young of Law Firm Jinheon on a radio programme, our client got in touch and instructed us to act.


2. Law Firm Jinheon's Legal Strategy

Speed and legal precision were both essential. Every day the seller continued to operate, the damage to our client's business grew. Stopping the competition before the main proceedings concluded was the first priority.


First, we applied for and obtained a non-competition injunction backed by an indirect compulsion order. Waiting for the outcome of the main proceedings was not an option. Law Firm Jinheon immediately filed for a non-competition injunction and secured the court's approval. We also obtained an indirect compulsion order — a mechanism that imposes financial penalties for non-compliance — ensuring that the seller would face concrete consequences if the injunction was ignored, and giving the order real teeth from the outset.


Second, we used the injunction decision to stop the bleeding immediately. With the injunction in hand, the seller's competing operation was brought to a halt, preventing further accumulation of damage to our client's business while the main proceedings continued.


Third, we established as a matter of law that the seller's conduct breached the non-competition clause. The seller had argued that the clause was standard language without binding force. Law Firm Jinheon analysed the specific wording of the clause, the circumstances in which the contract had been concluded, and the fundamental purpose of a business premium transaction — and built a compelling legal argument that the seller's conduct was a clear and unambiguous breach of the non-competition obligation.


Fourth, in the main proceedings, we secured both a final non-competition judgment and an award of damages for losses already suffered. Law Firm Jinheon calculated and claimed the specific business losses our client had sustained as a result of the competing operation, and obtained a judgment that addressed both the ongoing obligation and the harm already done.


3. The Outcome — Injunction Granted, Damages Awarded

The court granted the non-competition injunction application, and in the main proceedings delivered a final judgment confirming the non-competition obligation and upholding the damages claim for losses caused by the competing business. The seller who had taken a premium and then broken the agreement was ordered to cease competing and to compensate our client for the harm caused.


4. Why This Case Matters — And Why Choose Law Firm Jinheon

Non-competition clauses in business premium contracts are frequently challenged on the basis that the language is too general or standard to carry binding force. This case demonstrates that such arguments can be defeated — by analysing the clause in the context of the whole transaction and the purpose that a non-competition obligation is designed to serve in a business sale.


What defined the outcome here was the decision to act immediately with a pre-emptive injunction rather than waiting for the main proceedings to run their course. Had the case proceeded to trial without first obtaining injunctive relief, the damage to our client's business would have continued to accumulate for months. Law Firm Jinheon secured the injunction and the indirect compulsion order first — cutting off the harm at the source — and then pursued the main proceedings to obtain the final judgment and damages that completed the remedy.


If a seller who received a business premium has opened a competing business nearby and is harming your operation, do not delay. The sooner protective measures are obtained, the less damage you will sustain. Contact Law Firm Jinheon immediately.

1.png

No posts yet.

Business Name

Law Firm Jinheon

Tel

010-2386-3647

Advertising Attorney

Minyoung Shin

Address

16F, Unit 1608, 30 Munhyeongeumyung-ro,

Nam-gu, Busan, Korea



Copyright ⓒ Law Firm Jinheon All Rights Reserved.